Covid-19 has been creating severe terror in people. They tend loneliness. They do not prefer to meet any other person and go to any office meeting. This frightful condition could damage businesses. To flee from this danger, businesses start to establish their digital presence.
According to a report by Deloitte, 77% of CEOs declare that Covid-19 has accelerated the digital transformation of companies. So, you need to train your workforce according to the new horizon of technology. The latest digital world evolution demands the high emotional and social skills to maintain your business digitally.
Key points which accelerate the digital conversion of businesses
From leaving the business location to the digital presence, Covid-19 has brought up a tremendous change in the businesses. Let us discover some key pointers which explain that how the coronavirus is clutching businesses into the digital world.
1. Technology enhancement
A technology transformation comes into existence due to covid-19. Artificial intelligence, blockchain, deep learning, digital analytics, machine learning, and automation data are some leading technologies that have been involving in businesses.
Mckinsey states in his research work that companies are going to embrace technological transformation more than 20 to 25 percent.
Many organizations tend to integrate technology into their systems. It helps to perform error-free functions that might have rare chances of mistakes if humans do them. The other drawback of the human driving organization is that it cannot handle a vast amount of data simultaneously. So, technology has become the part of companies that have an online presence.
2. Increment in remote work
Due to the pandemic, the nature of work has quite changed. In many countries, many offices have sealed because of the threat of spreading coronavirus which has become the cause of many deaths. So, people prefer to work from home instead of going to offices.
According to the research, a significant amount of people has changed their profession and gone toward remote work. Many freelance marketplaces like Fiverr, Upwork, and Guru offer remote jobs, and they observe a remarkable increment in the accounts of freelancers.
People have been active on many social media platforms for remote work. Every business approximately a business page on Facebook or Instagram and doing digital marketing of their businesses.
3. Shift customer behavior and needs
Covid-19 is continuously increasing panic among people. Because of this irritation, the behaviors and needs of customers have changed.
Many survey results prove that people prefer to buy different products or services online instead to go to any market. Due to the closure of the physical presence of businesses, the needs of people have also changed.
In this quarantine situation, people are usually buying health and wellness products (hand sanitizers and masks) and groceries for the pantry.
4. Online decision-making tools
It mentions above that people are going to do remote work. Of course, people perform remote tasks on the behalf of a company. With these remote changes like work, the decision regarding businesses also makes online.
Collaboration, informational dashboards, awareness about a company, communication, and expert support are some main tools which will help digital companies and organization for their growth.
So, every company needs to pick a tool very carefully. Analyze the pros and cons of the tool and decide which will suit your business. The selected tool for the building of decisions will define the future and success of a company.
5. Migration to cloud
In this critical era, businesses move to the cloud because of its various features. Computing cloud can store larger data on Internet bot on your personal computer hard drive. Google Drive is an example of it. You can get easy access to your data, and it does not matter that you are using your computer or someone else.
There is no doubt that businesses have a massive dataset about themselves and their customers. They need to save their data digitally that has not involved any chances of losing their data. So, they must choose a specific platform like Platform-as-a-Service, Software-as-a-Service, and Infrastructure-as-a-Service to implement cloud.
Flexibility, reliability, easy accessibility, eco-friendly, productivity, and data security are some main characteristics of the cloud. These are also reasons behind the choice of the cloud for an accelerated digital agency.
6. Increasing automation process
The automation process is very crucial, and the use of automation is continuously increasing due to the digital transformation of businesses.
Artificial intelligence is an example of the automation process. The system of AI has proved a replacement for humans. Coronavirus demands a contactless business. So, AI lessens the chances of human interaction because it works as humans.
7. Expenditure on Cyber Security
With the sudden digital transformation, cybersecurity threats have also increased. It is a hazard for the databases of any company.
During the Coronavirus, businesses are using the “Bring your own device” or BYOD approach because offices have closed. Due to employees’ negligence, a distraction from family, and unfamiliarity with the IT field, businesses bear severe risks.
To get rid of cybersecurity dangers, companies are spending a great amount of money on the security of their data.
The use of VPN, running antivirus software, home network security, review formulation strategies, zero-trust approach, and integration of intelligence technology are some basic measures which perform by a company to flee from cyber threats.
Final Thoughts
The sole purpose of writing this blog post is to inform you that how the coronavirus accelerated the digital transformation of businesses. From education to health care, every industry is continuously building its online presence.
It is not wrong to say that people will proceed with their digital presence even after the end of this pandemic. The reason behind it is that acceleration of digital media into any business is proving very beneficial. Businesses not only successful to get potential reach to worldwide customers but also earning a greater amount of revenue through the providence of their online products and services.
So, if you were running a business that had closed due to coronavirus safety measurements, you need to continue it by accelerating digital approaches that make sense for your business.
